How Have Technological Advances in Communications (Telephone, Television, Digital) Been Represented, Negotiated, Reconciled, and Incorporated Into Film?
It all began with the first machine patented in the United States that showed animated pictures or movies. It was called the “wheel of life” or “zoopraxiscope” and was patented in 1867 by William Lincoln. Moving drawings or photographs were watched through a slit in the zoopraxiscope. However, modern motion picture making began with the invention of the motion picture camera. Frenchman Louis Lumiere is usually credited with the creation of the first motion picture camera in 1895, but several others were invented around the same time.
“The film industry straddles the old analogue and the new digital technology. It creates film both in analogue and digital formats but continues to distribute its products in analogue format” (Black 2002, p. 60). The impact of digital technologies on the film industry is evident, and to get as many benefits as possible, it is obligatory to consider possible new opportunities, valuable assets, cooperation with customers, and playback experience. To comprehend better how digital technologies may influence the film industry, it is better to use some business model of the chosen sphere and evaluate all services possible. There are two main stages in the process of movie-making – film production and film distribution. With the help of different digital technologies, the producer is able to develop a story using as many captivating techniques as possible.
Applying best practices of other companies can allow organizations to maintain a competitive advantage. Technology will allow the movie industry to become more global and increase the opportunity of profitability.
Black, T. 2002, Intellectual Property in the Digital Era. Sweet & Maxwell, London.
Daniel, D. K. 2003, ‘Selling Hollywood to the World: U.S. and European Struggles for Mastery of the Global Film Industry, 1920-1950’, Journalism and Mass Communication Quarterly, vol. 80, no. 1, pp. 224+.
Dixon, W. 2007, ‘Vanishing Point: The Last Days of Film’, Senses of Cinema, no, 43. Web.
Lehman, P. & Luhr, W. 2003, Thinking about Movies: Watching, Questioning, Enjoying. Wiley-Blackwell, Malden.