Is There a Generational Approach to Leisure?
This change enabled social class to be born, and with it increased wealth. This new found wealth enabled new technologies which in turn would allow new forms of leisure Trying to define leisure is often difficult; this is due to the many different forms leisure can take. Bull, Hoose and Weed propose four approaches to define leisure. These are leisure as time, leisure as an activity, quality of leisure and personal attitude. Most people work long stressful hours during the day, leisure time is often dictated by the time we are left with after working and earning money. However necessities such as sleeping, eating and personal hygiene all eat into what we define as ‘leisure time’. Under the leisure as time approach, work and leisure can be perceived as being in opposition, with one (usually work) limiting the other. When it comes to activity based approaches, as the name suggests, this approach sees leisure as engaging in activities that one would do in their free time, such as shopping, playing recreational sport etc. The quality of leisure and personal attitude go hand in hand with the previous approaches. If the participant is having fun their quality of leisure is improved, the opposite can be said if their attitude is negative. It’s important when looking at why people participate in leisure, that these 4 approaches are taken into account.
Such information may be in brochures or mailing lists providing information about different tour destinations, the experiences that they provide as well as the cost of that experience (Morgan, 2006). To reach out the youth as the target market, it may involve adjusting prices to fit the young people. As indicated earlier young people do not have, enough resources or money and they therefore look for the lowest priced destinations, which can provide the adventure and the experience they are looking for. Because the young people may not be widely travelled, they rarely look for experience as much as for the adventure. Pricing the ticket packages, the hotels with a specific destination and experience for young people at affordable prices will be the winning edge for attracting the young people who want to have fun, pleasure while saving on the expenses (Clow, 2003).
Young generation themselves also be known that the damage of using too much mobile devices. They should know how important the social life is, and also the importance of doing outdoor activities.
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